Aviva Parfumerie

Effortlessly charming. Think a fresh bouquet of white roses and a zesty morning breeze.
White Roses and Lemon Leaves by Jo Loves.

It’s bright, refreshing and fits perfectly with any occasion.

Notes: Lemon Peel Cologne, Petitgrain
Pink Pepper, Rose Oil, Geranium Leaves
Muguet, Violet, Rose Absolute, Clove Buds

Shop our Jo Loves collection online today 🤍

https://www.theperfumehouse.com.au/collections/jo-loves-perfumes

Our recommendation this week - go for citrus 🍋‍🟩 Refreshing, cool and invigorating, - the perfect post long weekend spritz.
Pop in and try Jo by Jo loves , a sparkling burst of full-bodied grapefruit, lime and bitter orange, a hint of spearmint for cool, think of it as a crisp white shirt for your senses.

Launceston will be glowing, and the energy is electric so while the city prepares for an unforgettable night at the stadium, we invite you to step away from the bustle for a moment of quiet luxury at The Perfume House - come and find a scent that captures this beautiful weekend.

There is something special about finding a new fragrance during a trip—every time you wear it, you’ll be transported back to this long weekend, the Tasmanian air and the thrill of the live at UTAS Stadium.

Pop in and see us this morning:
✨ Explore our curated collection of niche perfumes.
🌿 Discover Tasmanian made —a piece of the island to take home in your carry-on.

Let us help you find your “signature spritz” for the evening.

We are just a short stroll from your morning coffee, right here on Charles Street. Whether you’re a local or visiting for the show, we’d love to welcome you in.

We believe a fragrance shouldn’t just smell good—it should serve a purpose. At The Perfume House Tasmania, we curate scents that help you navigate your world with intention.
To start the year, we’ve selected three foundational pieces from our collection. Each offers a different perspective on modern niche perfumery:

1. The Modern Professional | D600 by Carner Barcelona
A sophisticated blend of black pepper and iris. It is structured and poised—perfect for when you want to feel composed and clear-headed.

2.The Opulent Statement | Kashmir by Ormonde Jayne
A plush, velvet-like experience. Built around rare Himalayan Cedar and saffron, this is the scent of deep comfort and quiet luxury.

3. The Bright Minimalist | White Rose & Lemon Leaves by Jo Loves
Crystalline and uplifting. The zest of lemon leaves meets the purity of white rose. It’s an effortless, refreshing scent for those moments when you want to feel light and unburdened.

Discovery without the guesswork:
Finding “the one” takes time. That’s why we’ve dedicated a section of our shop to The Discovery Bar. For $10, you can take a curated sample home to experience how these masterpieces evolve on your skin throughout the day.

📍 Visit us at The Perfume House Tasmania. Let’s find the scent that speaks for you.
👇 Which of these profiles resonates with you most right now?

Why commit to one bottle when you can own the room in a different way every single day?

In 2026, the best signature scent isn’t one perfume—it’s a curated collection. At The Perfume House Tasmania, we’ve dedicated a special section in store ‘The Discovery Bar’ (our “little library” of niche gems), where you can explore perfumes and choose what you’d like for just $10 in a sample size.

•No Blind-Buy Regrets: Wear it for a week before you decide.
•Skin Chemistry Testing: See how the notes evolve on you.
•Travel Ready: The perfect luxury accessory for your next weekend away.

It is a great way to explore numerous perfumes before investing in the larger size and to create a perfume wardrobe you love knowing you’ve worn and tested them, layered, and enjoyed them in your own environment already.

A Century of Elegance, right here in Tasmania. 🇫🇷✨
2026 is a milestone year for the legendary House of Fragonard, and as they celebrate 100 years of French perfumery, we are so proud to bring that history to our island and we’re taking a moment to appreciate the finer things - like The Prestige Collection - a popular range at The Perfume House, and scents like the radiant Diamant and the classic Étoile - are perfect for those who want a fragrance that is luxurious, rich in history but also made for everyone to enjoy.
Come in for a chat, a spray, and a sensory escape. Whether it’s your first perfume or your fiftieth, we’re here to help you find “the next one.”
✨ Discover the collection:

Headed to Launceston for the Foo Fighters?
As the city begins to buzz with anticipation and fans for next week’s show at UTAS Stadium, we’re ready to welcome you!

While you’re exploring the heart of Launnie, step into The Perfume House Tasmania (formerly Aviva Parfumerie) and explore Liminus - an award-winning
Tasmanian perfume brand.

If you want to take the scent of our island home with you, these fragrances are crafted with native botanicals like Tasmanian Pepperberry and Huon Pine and are available in perfect take anywhere travel sizes. It’s the ultimate sensory memory of your trip to the Apple Isle 🍎🌿

Come in for a spritz, meet the team, and find your signature scent for the big week ahead.