Lomond Arthur Design

We revitalised the branding, website, and printed materials for Tasmania's premier winter multisport event Winter Challenge Tasmania , under new management after a five-year hiatus.

The rebrand, featuring a professional yet approachable identity with muted winter tones, successfully increased awareness and sparked significant interest in the event, set in the coastal town of Orford.

The new website facilitated easy access to event information and registration, enhancing the overall experience for participants and organisers, as well as a great platform for sponsorship exposure.

We revitalised the branding, website, and printed materials for Tasmania's premier winter multisport event Winter Challenge Tasmania, under new management after a five-year hiatus.

The rebrand, featuring a professional yet approachable identity with muted winter tones, successfully increased awareness and sparked significant interest in the event, set in the coastal town of Orford.

The new website facilitated easy access to event information and registration, enhancing the overall experience for participants and organisers, as well as a great platform for sponsorship exposure.