Alinea Partners

"I had nothing to lose and everything to gain."
Hear the story of Julia, an entrepreneur and owner of the jewelry store Lea y Paola.

Almost 3,5 years ago, my mom and I founded a contemporary jewelry shop called y Paola. At the time, my mother crafted the jewelry and I, while still in university, set up an online shop to sell the pieces: https://buff.ly/3pvPII0.

I also shared our jewelry on Instagram: https://buff.ly/37Z9KVH. Before I knew it, our followers were skyrocketing. Lea y Paola grew like crazy and within 2 years, I decided to give up my job and work full-time for our own company.

And now we’re here.

I’ve been working only for Lea y Paola for 1,5 years now and I love being my own boss. My mother creates the designs, we work with independent suppliers from Europe who produce our jewelry by hand, and I’m responsible for the operative part and communications with our customers.

One of our long lasting customers is Hobson, who ordered a few of our pieces for the holidays. I always try and give our buyers the best possible. So, when the occasion occurred to delight her, I seized the opportunity and offered one of our items to her as a holiday gift.

Like Leahanne, I wish you all a merry Christmas and a happy and healthy new year!

A sneak peek of the Azure Acceleration video shooting from today👀

We show you just how easy it is to talk about Azure without getting too technical😅

We will have some amazing content for you coming soon📲

Are you making the difference?

The difference between mediocre and ‘fine’ service, and the kind of service that makes your customers want to come back time after time (after time)?

It’s easy to say yes without thinking twice. But if you really think about it, and as you may have experienced more than once yourself, great customer service can be hard to come by.

That’s one of the very reasons I founded Alinea Partners 15 years ago. I wanted to be the change I was looking for. And so, we do things differently. We think differently. And we distinguish ourselves by taking care of our customers in different ways.

A new train of thought, you’d say.

As many, we insist on high quality in everything we do. Delighting our customers on a daily basis by going the extra mile is no exception for us. No, we will not bait and switch you to more junior people. No, we will not invoice before we start delivering. Yes, we’ll do that extra call with your customer and yes, we’ll have that extra meeting with your stakeholder. Because we want to make sure that they understand the value they are getting and making changes as a result.

Not accepting anything but great quality is what differentiates us. What is your differentiator?