AMR Group
AMR Group is a market research, media monitoring, and media production cluster based in Kabul, Afghanistan. AMR’s mission is to provide actionable insights to its clients in a way that is credible, transparent, and affordable for private sector businesses that wish to maximize their advertising and research budgets. AMR’s clients include Etisalat, Habib Gulzar Beverages (Coca Cola and Minute Maid)
30/09/2020
In March 2020, AMR filmed in several districts north of Kabul in order to put together an informational video about the Girls Learning to Teach in Afghanistan (GLTTA) program. The video documents the positive impact of the program in communities where there are very few female teachers available to teach young girls at the primary school level.
20/09/2020
Since 2018, AMR has been providing photography and videography services to Global Affairs Canada (GAC), the development agency of the Canadian Government.
AMR media production crews have visited 6 Afghan provinces to produce images documenting various projects made possible through funding by GAC.
Deliverables have included photo sets from 26 different project sites, along with a comprehensive informational video about Canadian development assistance in Afghanistan.
Below image: Demining training supported by GAC funding, in Bamiyan, Afghanistan.
06/09/2020
From June to August 2020, AMR provided research, editing, print layout, and photography services to AGHAEZ Professional Services for their work developing four export guidebooks. The project falls under the USAID-funded Afghanistan Competitiveness of Export-Oriented Business Activity (ACEBA) project, implemented by DAI.
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Wardak Building, Shahid Square, Dehburi
Kabul