Virtual Alliance
Virtual Alliance Digital Marketing Agency
We help you use #technology to:
✨Engage
✨Promote your brand
✨Build relationships
✨Follow us for daily tips and tricks. We use our passion for technology and marketing to offer a range of services - Logo design, Web design, Social Media and Digital strategy.
30/11/2020
I started taking Instagram seriously in May during the lockdown. Probably one of the worst time to do it with kids home but I wanted something productive to do rather than play Sims and burn money. 🙈
My growth has been a lot slower due to several reasons:
1️⃣ I don’t post every day but every other day
2️⃣ I can’t engage 8 + hours consistently
3️⃣ I was not using a consistent theme
4️⃣ I was not listening to my audience
5️⃣ I burned out halfway through stopped engaging a lot 🙈
6️⃣ Not showing my face in stories
Now for my journey 2000 to 3000:
1️⃣ I plan to focus more on building a valuable community
2️⃣ Developing a course
3️⃣ Focus on SFY & Explore
4️⃣ Engage strategically
Thank you all for your support. I look forward to continuing my journey with you all.
What would you like me to continue to post?
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28/11/2020
So what are the three types of traffic:
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Pay traffic is traffic we should use to target prospective customers or previous customers. Those who click these links tend to have a high intent to buy. Also, use paid traffic to re-target customers.
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Owned traffic this is your content marketing efforts. It should be used to build relationships, therefore provide value and not only push sales.
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Earned traffic comes from your fans; this is the traffic that we all should expire to get. It comes from providing a fantastic product and excellent customer service.
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By combining all three, it will increase your chances of you having an effective marketing campaign. For example, if you are selling an e-book and you've created content for it, and that particular content does well on your social media channel then you can pay to boost it and also when someone buys it ask them for a review. You can easily adapt your content to suit different traffic types.
Have you tried this before?
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24/11/2020
Getting start of Instagram could be one of the most hardest and time consuming things. You see a lot of people just grow really fast and you think it’s straightforward to do say so initially you just start doing it without thinking. But what you don’t see is the hard work that goes into it.
I started off with a single post and then carousels but then still nothing was happening because I did not do any proper research. So this carousel is to help you get started on the right track.
Was that helpful?
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Visit My Profile >>
24/11/2020
Getting start of Instagram could be one of the most hardest and time consuming things. You see a lot of people just grow really fast and you think it’s straightforward to do say so initially you just start doing it without thinking. But what you don’t see is the hard work that goes into it.
I started off with a single post and then carousels but then still nothing was happening because I did not do any proper research. So this carousel is to help you get started on the right track.
Was it helpful?
____________________________
Visit My Profile >>
18/11/2020
I'm obsessed with metrics I like to look at them to understand what's working and what's not. This allows me to actually understand how my content is performing in relation to my goals.
When growing on Instagram, one of the key things to remember is to listen to your audience, so by looking at your metrics, it allows you to identify patterns.
I have created an Excel spreadsheet to monitor my performance on Excel and therefore, I can have a clear comparison and play with the data as much as I want.
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