Coca-Cola Arena

the Middle East and the only one to operate year-round in the MENA region. Unparalleled in size, capacity and accessibility, Coca-Cola Arena can also transform from a large-scale arena to an intimate setting, depending on the scale of the event. The highly adaptable design includes a rolling modular stage, automated drapes and a retractable seating system that creates more intimate spaces for smaller-scale events. Equipped with a state-of-the-art sound system and almost 400 square metres of modular and ribbon LED screens, creating the very best atmosphere across a huge array of live events. Legends Global is the premier partner to the world’s greatest live events, venues and brands, delivering a fully integrated solution of premium services. The Expertise and power of its network includes over 450 venues worldwide hosting 20,000 events and entertaining 165 million guests each year.