Zanetti AI Institute

This was our first test using Freepik’s “Background” feature. We generated an image of a high-end luxury watch, upscaled the asset, and reimagined it in multiple environments, from marble halls to dramatic spotlit stages.

Each background came with tailored lighting to match the setting, while the product design remained consistent.

This demonstrates how AI can adapt visuals for different contexts without compromising brand identity, eliminating the need for multiple photoshoots while expanding creative possibilities.

For marketers and designers, it's a faster, smarter way to deliver high-quality product content across platforms.

🎥 Inside Marketing Café 2025

Marketing is evolving - are you keeping up? At Marketing Café 2025, industry leaders and professionals came together to explore the latest trends, challenges, and opportunities shaping the future of marketing.

What makes events like this so valuable? Collaboration, fresh perspectives, and meaningful industry connections.

Dalebrook Media | dentsu | MO Agency | HelloKindred | Netcore Cloud | MoEngage | PX ProductionX

Marcel Swain | Petrumarié Jacobs | Roland Glass | Rakesh Acharya | Abishek Kashyab | Lyntton Fourie

Thank you to the Marketing Café team!
Craig Steward | Tanja du Plessis | Gabby Gonsalves | Katherine Vorster | Bonita Aita

🎬 Watch the full video for key moments! What was your biggest takeaway? Share your thoughts in the comments! 👇