Mocha Bee Copywriting

I wish people wrote about their brands the way they spoke about them.

When I get clients talking about their service or product, they shine.

They sell the transformation, the lifestyle, the pain of a world without their solution, and the magical world after they guide their audience to the proverbial mountaintop. But when it's time to put it into writing, they lose that spark. All you get is bullet points and features.

If you feel like that special somethin' somethin' gets lost when you put pen to paper, try talking it out.

Turn down the lights, pour up some wine (or tea), turn on your voice recorder, and just talk about your brand. Pretend you're being interviewed if that helps. Hell, maybe you can bribe a friend with dinner to be your sounding board. Brene Brown got a book out of talking through her stories with friends over margaritas and what I'm sure was many, many laughs and tears.

Hearing yourself speak about your business (or related subjects) can help you find the passion and excitement that often gets lost in written content.

Give it a try the next time you feel stuck. You never know what might come out when you're in flow.

Image Courtesy of Marta Nogueira via Pexels

So, you're finally ready to scale your business. Congrats!

But before you kick things into overdrive, there are a few things to consider:

1. Get clear on your mission and vision. Is your initial vision for your business still in alignment with your goals? Has your 'how' or 'why' shifted? Remember, this is the heart of your brand and whether you're doubling down or using this as an opportunity to shift, it's important to give yourself time to reflect and refine.
2. Know your numbers. Scaling a business requires financial stability and planning. Make sure you have a solid understanding of your finances, profit margins, and growth projections before taking the leap to scale.
3. Build a strong team or support system. You can't do it all on your own, especially when scaling your business. Invest in building a team and finding a support system to help you manage the increased workload and responsibilities.

By taking time to lay a rock solid foundation, you'll set yourself up for success when it's time to scale your business.

Scaling your business is a big step—don’t let your message get left behind in the dust. If you'd rather run barefoot down a hallway strewn with Legos than create through avatars and brand messaging pillars, let's talk.

Image Courtesy of Canva

Candles? ✔️
Spooky-themed drinks? ✔️
Savory s'mores board? ✔️
Agatha All Along? ✔️
Obnoxious amount of blankets with the fan still running? ✔️

🎵 This is Halloween, this is Halloween!🎵

Image Courtesy of Freestocks via Unsplash

When you're a spiritual, neurodivergent entrepreneur, every month is Self-Improvment Month. Amirite?

What's one BIG thing you want to focus on this month?

I've really been evaluating my values and strengths lately. And I've fallen a bit out of step.

Community and creativity have been coming up a LOT for me lately so I'm toying with other projects that allow me to honor these aspects of me a bit more.

Nothing official launched yet, but if you want to check out my personal journey, you can find me over at on Insta.