Matic Digital
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31/07/2025
90% of Fitness App Users Quit in 30 Days.
Not because the workouts suck.
Not because people lack motivation.
Because the experience doesn’t match the behavior.
We’ve seen the same patterns again and again.
And we’ve helped teams fix them - in ways most don’t
expect.
Read the full breakdown here: https://www.maticdigital.com/insights/why-fit-tech-apps-are-still-losing-users-and-how-smarter-ux-fixes-it
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