Lab 59 Design

Sometimes, the designs we secretly root for don’t make the cut. And that’s okay! Good design is all about timing and perspective.
We don’t just create designs – we formulate stories. We dive deep into industries, and develop designs backed by research and clear intention.
Recently, we had the pleasure of working with a charming cupcake shop. We were inspired by her passion for baking and the almost photorealistic quality of her cupcakes. Even though our favorite design wasn’t chosen, it didn’t diminish its worth. After all, every sketch tells a tale of its own! With intricate, hand-drawn and unique designs on the table, we definitely made the decision tough for our client.

Designing a brand isn’t just about aesthetics, it’s about thinking big picture and granular details. Will this logo fit on a storefront sign? How will it look on packaging? Can it be adapted for marketing campaigns? We consider all these questions and more.

So, here’s to the unsung heroes of the design world – the unchosen logos! 🥂

As a proud woman-owned business, we’re not just observing this special day, we’re celebrating it with all the incredible women out there crushing it every day!
To all the trailblazing, fierce, and unstoppable rockstar women making it happen:

Your courage inspires us 🌟
Your strength empowers us 💪
Your resilience humbles us 🙏

Happy International Women’s Day! 🥂🎉