Michelle Risser

If you haven’t seen this bootcamp for Facebook & IG ads yet… you’re gonna wanna.

My friend Zach Spuckler of Heart Soul & Hustle is hosting his infamous 5-Day Bootcamp to help you get started running Facebook to grow your email list!

I first met Zach when I did his bootcamp, and let me tell you it was LIFE CHANGING for my business!

He's my go to guy for Facebook Ads because his strategies WORK, and he's going to teach them to you over the course of 5-days.

Over the course of 5-days Zach's going to cover EVERYTHING you need to know to generate leads with Facebook Ads on-demand, including:

✅Copy and Creative
✅Over-The-Shoulder Campaign Setup
✅Scaling, Tracking & Management

Plus it's all hosted in a Private Facebook Community where you'll be able to share your copy, creative, and results for feedback directly from Zach & his team!

He's been running ads for over a decade, and he's worked behind the scenes on launches (big and small), and he’s taught this to over 3,000+ people LIVE - so he knows what's up

If you wanna join in, the cost is just $25, and I'll be there too!

Here's the link to sign up:
https://mrisserburnoutcoach--heartsoulhustle.thrivecart.com/jan-26-fb-ads-bootcamp/

Hope to see you inside!

Not sure what to post?
Use these prompts for easy content you don't have to overthink.

Here’s how to use them:

➡️ Conversation Starters
Drop one in a reel, story or post. Say "Mine's in the caption," share your experience, then ask others to share.
Example:
Main text: Share a belief you’ve completely changed your mind about
Smaller text: Mine’s in the caption!
Caption: Share yours and invite others to comment.

➡️ Share what you're really thinking
Say what everyone’s thinking but not saying. Film yourself scrolling, sipping coffee, or just staring off.
Example:
Video: You on the couch with your laptop and notebooks
Text: Just casually rebuilding my business model for the fourth time this year
Caption: ADHD entrepreneurship isn’t for the faint of heart. Drop an emoji if you relate.

➡️ Just in case you needed to hear this
Use these for simple encouragement.
Example:
Clip: You with a blanket or tea
Text Just in case you needed to hear this today:
Smaller Text: Rest is productive.
Caption: That’s it. That’s the post.

➡️ Humor
Dry, snarky, goofy — whatever your style is. Meme it, reel it, or just post a silly photo.
Example:
Video: You in a robe sipping coffee
Text: I help people with burnout (she says while burned out)
Caption: Raise your hand if you’ve ever forgotten to take your own advice.

➡️ B-Roll
B-Roll = Simple background clips. Use it with any of the above. You don’t have to be “on” to show up.

Hope this was helpful!
Follow along and let me know in the comments if you're trying any of these.

I wish I knew this BEFORE I started adding additional income streams to my career as a therapist. ⬇️

The thing is, when things aren’t taking off the way you had hoped, it's probably NOT about you at all!

We tend to ask things like: “Is it me? Is my mindset wrong or am I emailing too much or do people just not like me?”

Chances are, it has nothing to do with your lovely self at all and your income streams just need a little strategic tweaking.

So, what SHOULD you do? 🤔

1️⃣ Focus on the transformation. What will someone know or have AFTER they use your product or service? Get specific!

2️⃣ Get really clear on your ideal client. Who desperately needs what you offer?

3️⃣ Share your knowledge freely. Don’t gatekeep the good stuff- share what you know and start establishing yourself as the amazing expert you are!

Remember that building additional income streams is a marathon, not a sprint. Keep chipping away at it and don’t give up!

Share in the comments- what additional income streams are you working on now and what questions do you have?