MSP360

You've probably heard of Full, Incremental, and Differential backups. Most teams treat them as equal alternatives – and that's a mistake.

Let's break it down ⤵️

🔵 Full Backup = the foundation. A complete copy of everything. Non-negotiable. This is where every backup strategy begins – no exceptions.

🟢 Incremental Backup = only what's new. After the Full, each run saves just the changes since the last backup. Minimal storage, minimal time. The catch: restoring requires every single Incremental, chained together in sequence.

🟠 Differential Backup = everything since the Full. After the Full, each run captures all changes since that Full was taken. It grows with each passing day, but recovery never gets more complicated than two files: the Full and the latest Differential.

The key is understanding that Full is the non-negotiable starting point – and the choice between Incremental and Differential is what you layer on top.

→ Incremental = smaller backups, more complex restore
→ Differential = larger backups, simpler restore

Which strategy is your team actually running?

We partnered with Jonathan Edwards (Bearded 365 Guy) – one of the biggest Microsoft 365 creators in the world – and honestly, we're thrilled with how it turned out.

He went hands-on with MSP360 Backup for Microsoft 365 and gave his honest take. We'll let the video speak for itself, it's a fun one.

Check it out – and make sure to peek at the video description, we left a little something there for you 🎁

👉 https://hubs.ly/Q04hS-d40

You can have a real, working cloud backup setup without spending anything on software 💡

MSP360 Backup Free + Wasabi Hot Cloud Storage = the same architecture used in enterprise setups for your desktop at zero cost.

We put together the full setup guide – 6 steps, clearly explained. Check it out → https://hubs.ly/Q04hF54s0

A reliable Microsoft 365 backup strategy isn't one control – it's a system.

In our latest guide, we map out what actually keeps M365 data resilient:
• Store immutable backups externally, following the 3-2-1 rule
• Run quarterly restore tests and validate your recovery time objectives
• Enforce MFA, block legacy authentication, and apply least-privilege access
• Classify sensitive data with DLP policies and Purview sensitivity labels
• Monitor for anomalies and feed audit logs into your SIEM

Responsibility for your data ultimately rests with you. Here's how to act on it → https://hubs.ly/Q04hwBvB0