Legacy DNA
Dr. Roxie is the force behind Legacy DNA Marketing Group, an award-winning digital marketing firm & “COIQ With Dr. Roxie” – a first-of-its-kind podcast where health innovators, early adopters & influencers discuss healthcare innovation experiences. Fueled by decades of industry exposure and life-long study, Dr. Roxie created Legacy DNA and “COIQ With Dr. Roxie” to address a volatile and rapidly ev
𝗘𝘃𝗲𝗿 𝘁𝗵𝗶𝗻𝗸 𝘁𝗼 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳, “𝗜 𝘄𝗶𝘀𝗵 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝘄𝗼𝘂𝗹𝗱 𝗵𝗮𝘃𝗲 𝘁𝗼𝗹𝗱 𝗺𝗲. 𝗜𝘁 𝘄𝗼𝘂𝗹𝗱 𝗵𝗮𝘃𝗲 𝗯𝗲𝗲𝗻 𝘀𝗼 𝗺𝘂𝗰𝗵 𝗲𝗮𝘀𝗶𝗲𝗿!”
I’ve said it so many times to myself - finally I admitted it: 𝗜’𝗺 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼’𝗱 𝗽𝗿𝗲𝗳𝗲𝗿 𝘁𝗼 𝘀𝗸𝗶𝗽 𝗼𝘃𝗲𝗿 𝘁𝗵𝗲 𝗵𝗮𝗿𝗱 𝗹𝗲𝘀𝘀𝗼𝗻𝘀.
𝗝𝘂𝘀𝘁 𝘁𝗲𝗹𝗹 𝗺𝗲 𝘄𝗵𝗮𝘁 𝗜 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗸𝗻𝗼𝘄! 𝗧𝗲𝗹𝗹 𝗺𝗲 𝘄𝗵𝗮𝘁 𝗜 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗱𝗼!
𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹𝗶𝘇𝗶𝗻𝗴 𝗮𝗻 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝗵𝗮𝗿𝗱, 𝗲𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝗹𝘆 𝗶𝗻 𝗵𝗲𝗮𝗹𝘁𝗵𝗰𝗮𝗿𝗲.
And just like clockwork, we tend to make things much harder than they need to be.
(We can be our own worst enemies!) 🤯
𝗜𝗻 𝘁𝗵𝗶𝘀 𝗮𝘀𝗽𝗲𝗰𝘁, 𝗜 𝗱𝗶𝗱 𝘁𝗵𝗲 𝘄𝗼𝗿𝗸. 𝗜 𝗹𝗲𝗮𝗿𝗻𝗲𝗱 𝘁𝗵𝗲 𝗵𝗮𝗿𝗱 𝘄𝗮𝘆 - 𝘀𝗼 𝘆𝗼𝘂 𝘄𝗼𝘂𝗹𝗱𝗻’𝘁 𝗵𝗮𝘃𝗲 𝘁𝗼!
I’ve helped launch 100+ innovations over the years.
There are a few aha's I’ve uncovered along the way that I want to share with you in case you too prefer to skip over the hard lessons.
𝗖𝗵𝗲𝗰𝗸 𝗼𝘂𝘁 𝗺𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗳𝗼𝘂𝗿 𝘁𝗶𝗽𝘀 𝘁𝗼 𝗺𝗮𝗸𝗲 𝟮𝟬𝟮𝟯 𝗮 𝗹𝗼𝘁 𝗺𝗼𝗿𝗲 𝗽𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗹𝗲, 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 — 𝗮𝗻𝗱 𝗲𝗮𝘀𝘆!
I can’t tell you how valuable your feedback is. It’s your input that helps me manage topics and schedule guests for my podcast that will bring the most value to YOU. Please take a moment to tell me what you think about these tips in the comments below, or let me know if there’s a topic you’d like to have covered!⬇️
Make Commercialization Easy On Yourself Ever think to yourself, “I wish someone would have told me. It would have been so much easier!” I’m one of those people who’d prefer to skip over the hard lessons.
𝐈 𝐰𝐚𝐬𝐧’𝐭 𝟏𝟎𝟎% 𝐭𝐫𝐮𝐭𝐡𝐟𝐮𝐥 𝐰𝐢𝐭𝐡 𝐦𝐲 𝐡𝐮𝐬𝐛𝐚𝐧𝐝.
𝐈 𝐝𝐢𝐝𝐧’𝐭 𝐝𝐨 𝐢𝐭 𝐨𝐧 𝐩𝐮𝐫𝐩𝐨𝐬𝐞, 𝐛𝐮𝐭, 𝐰𝐞𝐥𝐥…𝗺𝘆 𝘄𝗼𝗿𝗸/𝗹𝗶𝗳𝗲 𝗯𝗮𝗹𝗮𝗻𝗰𝗲 𝗻𝗲𝗲𝗱𝘀 𝗵𝗲𝗹𝗽
𝗔𝗻𝗱 𝗜 𝘁𝗼𝗹𝗱 𝗵𝗶𝗺 𝘁𝗵𝗮𝘁 𝗜’𝘃𝗲 𝗴𝗼𝘁 𝗶𝘁 𝘂𝗻𝗱𝗲𝗿 𝗰𝗼𝗻𝘁𝗿𝗼𝗹.
Yet I struggle to recognize when work intrudes on my home life..
I love what I do. And, for the most part it doesn’t feel like work.
That’s where I have my disconnect.
In my mind, there’s a harmonious balance between my work and life.
I work hard. I play hard. I rest hard.
I exercise regularly.
I meet with two women’s groups once a month.
I do date night weekly with my husband.
I have quiet time every morning.
I take Granny out to lunch regularly.
I’ve been super intentional about how I invest my time.
Balanced, right?
𝗕𝘂𝘁 𝘁𝗵𝗶𝘀 𝗶𝘀𝗻’𝘁 𝗿𝗲𝗮𝗹𝗹𝘆 𝘁𝗿𝘂𝗲. 𝗕𝗲𝗰𝗮𝘂𝘀𝗲, 𝗶𝗳 𝗜’𝗺 𝗵𝗼𝗻𝗲𝘀𝘁,
𝗠𝘆 𝘄𝗼𝗿𝗸/𝗹𝗶𝗳𝗲 𝗯𝗮𝗹𝗮𝗻𝗰𝗲 𝗶𝗻 𝗺𝘆 𝗵𝗲𝗮𝗱 𝗱𝗼𝗲𝘀𝗻’𝘁 𝗾𝘂𝗶𝘁𝗲 𝗺𝗮𝘁𝗰𝗵 𝘂𝗽 𝘄𝗶𝘁𝗵 𝘄𝗵𝗮𝘁’𝘀 𝗿𝗲𝗮𝗹𝗹𝘆 𝘁𝗮𝗸𝗶𝗻𝗴 𝗽𝗹𝗮𝗰𝗲.
𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝗹𝗶𝗳𝗲 𝗵𝗮𝗽𝗽𝗲𝗻𝘀. 𝗪𝗼𝗿𝗸 𝗵𝗮𝗽𝗽𝗲𝗻𝘀.
A team member has a question.
A client needs my input on something.
I don’t want to pass up this speaking opportunity.
🛎️ Ding. Ding. Ding goes the inbox and text message alerts.
𝗔𝗻𝗱 𝘁𝗵𝗲𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝗜 𝗿𝗲𝗮𝗹𝗶𝘇𝗲 𝗶𝘁, 𝘄𝗼𝗿𝗸 𝘀𝘁𝗮𝗿𝘁𝘀 𝘁𝗼 𝗶𝗻𝘁𝗿𝘂𝗱𝗲 𝗼𝗻 𝗺𝘆 𝗹𝗶𝗳𝗲.
𝗜 𝘁𝗵𝗶𝗻𝗸 𝗮𝗯𝗼𝘂𝘁 𝘄𝗼𝗿𝗸. 𝗔 𝗹𝗼𝘁. 𝗜 𝗼𝘄𝗻 𝗶𝘁.
𝗧𝗵𝗶𝘀 𝗶𝘀𝗻’𝘁 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝘃𝗶𝗱𝗲𝗼𝘀 𝘄𝗵𝗲𝗿𝗲 𝗜’𝗺 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝗴𝗶𝘃𝗲 𝘆𝗼𝘂 𝘁𝗶𝗽𝘀 𝗼𝗻 𝘄𝗼𝗿𝗸/𝗹𝗶𝗳𝗲 𝗯𝗮𝗹𝗮𝗻𝗰𝗲.
𝗜’𝗺 𝗯𝗲𝗶𝗻𝗴 𝗼𝗽𝗲𝗻 𝗮𝗻𝗱 𝗵𝗼𝗻𝗲𝘀𝘁 𝗮𝗯𝗼𝘂𝘁 𝗺𝘆 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗲.
𝗗𝗼 𝘆𝗼𝘂 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗲 𝘁𝗼𝗼? 𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝘀𝗼𝗺𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘁𝗵𝗶𝗻𝗴𝘀 𝘆𝗼𝘂’𝘃𝗲 𝗱𝗼𝗻𝗲? 𝗖𝗼𝗺𝗺𝗲𝗻𝘁 𝗯𝗲𝗹𝗼𝘄 𝗮𝗻𝗱 𝗹𝗲𝘁’𝘀 𝘀𝗵𝗮𝗿𝗲 𝗼𝘂𝗿 𝘁𝗶𝗽𝘀.
✔️
🎄 🤶 𝗜𝘁’𝘀 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 𝘄𝗼𝗻𝗱𝗲𝗿𝗳𝘂𝗹 𝘁𝗶𝗺𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘆𝗲𝗮𝗿!🎅 🎄
The madness of the holidays is upon us (I love it!)
And, 𝗶𝗻 𝘁𝗵𝗲 𝘀𝗽𝗶𝗿𝗶𝘁 𝗼𝗳 𝘁𝗵𝗲 𝘀𝗲𝗮𝘀𝗼𝗻, 𝗜 𝘄𝗮𝗻𝘁𝗲𝗱 𝘁𝗵𝗲 𝗰𝗵𝗮𝗻𝗰𝗲 𝘁𝗼 𝗴𝗶𝘃𝗲 𝗯𝗮𝗰𝗸.
Something fun, off-the-wall, and useful for those who follow my posts!
𝗦𝗼 𝘁𝗵𝗲 𝘁𝗲𝗮𝗺 𝗮𝗻𝗱 𝗜 𝗽𝘂𝘁 𝗼𝘂𝗿 𝗵𝗲𝗮𝗱𝘀 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿 𝗮𝗻𝗱 𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗮 𝗳𝗲𝘄 𝗰𝘂𝘀𝘁𝗼𝗺
𝗭𝗼𝗼𝗺 𝗛𝗼𝗹𝗶𝗱𝗮𝘆 𝗕𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱𝘀
𝗔𝗻𝗱 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝗮𝗻𝗱 𝘂𝘀𝗲 𝘁𝗵𝗲𝗺: 𝗙𝗥𝗘𝗘!
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