Gild Group

Let’s talk tech: here are some of the ways we collect and organize data to optimize your digital storefront.​​​​​​​​
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Heat Mapping. Heatmaps are kind of crazy—we can track your customer’s eye movement based on how they move the mouse. We can see click rates and scroll behavior, leading to big insights on UX. With the right people analyzing the data, we can create a storefront that predicts unconscious behavior, making a website experience so smooth and friendly your customers won’t want to leave.​​​​​​​​
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User-testing. We listen in on your customer’s shopping experience, getting consumer feedback to consider when making our punch lists. Nothing beats getting to hear about your customer’s experience on your website in real-time, so we can find any bugs or trip-ups in design.​​​​​​​​
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Cross-sells and Upsells. We’ll put the products your customers want in easy-to-reach places, just like you would in a brick-and-mortar. Upsells lead to increased AOV, which means increased revenue without the added cost of finding new customers. Cross-selling increases customer loyalty by predicting what they need. Instead of focusing solely on new customer generation, make sure that the customers you have are coming back and spending more.​​​​​​​​
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If you’re looking to increase that digital marketing budget as e-commerce accelerates, think about your online storefront like the store you used to go and visit. It’s an ongoing process (wash, rinse, repeat) because what customers want is always changing, but that’s part of the fun.​​​​​​​​
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explores the intersections of her Palestinian and Colombian heritage in her design, creating what she calls “Tribal-Contemporary” jewelry. We love how her designs encourage the celebration of diversity and the conscious use of sustainable materials. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Looking for a quick dose of creative inspiration? Check out the link in our story to read about the artistic vision from designers that has found all over the world.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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