Crainium

We end strategy sessions with a quick joy and stress scale...which is one of the reasons why it brings us JOY to see this 👇We love this so, so much!! ❤️

Making Joy a Priority at Work 90% of employees expect to feel joy. Only 37% do.

It's time to Celebrate! Today is Kimberly Genton Shaw's birthday. Happy, happy day! YOU are a gift to all of us at Crainium!

Great way to end the week...Just had a kickoff call with Serenity Renovations about a renovation to their website.

This weekend, Susan ran a half marathon after a five-year running hiatus. Here are several of her takeaways:

1: Plan and train.
Set a goal. Formulate a plan. Work the plan. There's not a lot of difference between running and marketing here. Both take discipline.

2: Conditions change.
Whether it's the changing forecast (since when did it call for 20 mph winds and possible snow?!) or road conditions (packed turf with rocks, not gravel as advertised, in the last four miles), adjust your strategy and stay focused on the mission. The best preparation, whether running or in marketing, means that you're prepared for change.

3: Run your own race.
Some are faster. Some are slower. Stay focused on your own pace and finish your race. Define the win (completing the race) and put one foot in front of the other. Sometimes, it pays off with your best performance yet and capture a PR (personal record)!

- This is the first post in a series we're calling "Life Lessons. Marketing Lessons." where we apply simple, everyday life lessons to marketing best practices.

Asheville Marathon