Waypoint Private Capital
02/26/2026
What Percentage of Companies Actually “Go to Market”?
It is estimated that 30-50% of middle market companies sell quietly – meaning they never undertake a formal process to sell their business.
Unfortunately, those sellers will have a suboptimal outcome because statistically, competitive processes yield stronger outcomes.
A structured sell-side advisory process:
• Positions the story
• Controls information flow
• Drives competition
• Protects confidentiality
• Allows an experienced M&A advisor to have a major positive impact on the deal
• Results in valuations that are 10-25% lower.
In M&A, optionality equals power. Going to market creates competition which leads to higher valuations and the option to choose the buyer that will be the best take care of the company that you have spent your life building.
If you're thinking of selling, reach out to one of our team members and see how we can help you. https://hubs.ly/Q0445J4V0
02/16/2026
5 Myths About Private Equity Buyers That Cost Sellers Millions
MYTH #1: "PE firms always pay less than strategic buyers" → Reality: PE firms often pay MORE when they see a platform opportunity
MYTH #2: "PE ownership means I lose control immediately" → Reality: Most PE deals want you to STAY and run the business with 10-30% rollover equity
MYTH #3: "All PE firms are the same" → Reality: Fund size, investment thesis, and value creation strategies vary wildly
MYTH #4: "PE firms gut companies and fire everyone" → Reality: They need your business to GROW. Most invest heavily in people and expansion.
MYTH #5: "Going to PE means selling out your culture" → Reality: The right PE partner enhances culture with resources and expertise
The truth: Private equity isn't good or bad—it's about finding the RIGHT buyer for YOUR business.
Questions welcome. Schedule a consultation—no charge, no pressure.
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