Sabrina Runbeck LLC

Sabrina Runbeck LLC

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06/04/2026

Most founders think acquisitions happen because of flashy headlines.

They donโ€™t.

They happen because someone spent years solving a painful problem nobody wanted to deal with.

In this episode, Mike McSherry shared how Xealth built software that lets doctors prescribe apps, remote monitoring tools, and services directly inside medical records.

That means less friction for clinicians and better follow-through for patients.

Then Samsung bought them.

Thatโ€™s not luck.

Thatโ€™s ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ผ๐˜‚๐—ป๐—ฑ ๐˜ƒ๐—ฎ๐—น๐˜‚๐—ฒ.

Too many founders chase visibility before usefulness.

They spend months polishing decks while ignoring workflow pain customers feel every day.

The market usually rewards the company that quietly becomes necessary.

If hospitals save time, improve outcomes, and reduce chaos because of your solution

Someone eventually notices.

Not every big win starts loud.

Some start with operational excellence no one posts about.

If youโ€™re building right now and wondering whether your hard work matters, remember this:

๐—ง๐—ฟ๐˜‚๐˜€๐˜ ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ผ๐˜‚๐—ป๐—ฑ๐˜€ ๐—ฏ๐—ฒ๐—ณ๐—ผ๐—ฟ๐—ฒ ๐—ต๐—ฒ๐—ฎ๐—ฑ๐—น๐—ถ๐—ป๐—ฒ๐˜€ ๐—ฑ๐—ผ.

What are you building today that may look small now but could become strategic later?

06/02/2026

๐—”๐—ฐ๐—ฐ๐—ฒ๐˜€๐˜€ ๐—ช๐—ถ๐˜๐—ต๐—ผ๐˜‚๐˜ ๐—ง๐—ฟ๐˜‚๐˜€๐˜ ๐—™๐—ฎ๐—ถ๐—น๐˜€

Everyone wants more healthcare access.

Few ask what access feels like when trust is missing.

A patient gets a fast virtual visit.

Different provider each time.

No relationship.

No follow-up.

No one remembers their story.

That is not access.

That is convenience without continuity.

In this episode, Michael Dalton shared why Ovatient focuses on keeping patients connected to trusted health systems instead of creating another disconnected telehealth lane.

He said patients want a provider who knows them, understands them, and builds a relationship with them.

That matters more than founders realize.

Many startups optimize for booking speed.

But loyalty comes from being known.

If your product reduces wait time but increases emotional distance, you did not solve the real problem.

The next wave of healthcare winners will not just make care faster.

They will make care feel connected.

So ask yourself:

๐‘จ๐’“๐’† ๐’‘๐’‚๐’•๐’Š๐’†๐’๐’•๐’” ๐’”๐’Š๐’Ž๐’‘๐’๐’š ๐’–๐’”๐’Š๐’๐’ˆ ๐’š๐’๐’–๐’“ ๐’‘๐’๐’‚๐’•๐’‡๐’๐’“๐’Ž ๐’๐’“ ๐’ƒ๐’–๐’Š๐’๐’…๐’Š๐’๐’ˆ ๐’•๐’“๐’–๐’”๐’• ๐’•๐’‰๐’“๐’๐’–๐’ˆ๐’‰ ๐’Š๐’• ๐’‚๐’๐’… ๐’˜๐’‰๐’‚๐’• ๐’‰๐’†๐’‚๐’๐’•๐’‰๐’„๐’‚๐’“๐’† ๐’„๐’๐’Ž๐’‘๐’‚๐’๐’š ๐’…๐’ ๐’š๐’๐’– ๐’•๐’‰๐’Š๐’๐’Œ ๐’Š๐’” ๐’…๐’๐’Š๐’๐’ˆ ๐’•๐’‰๐’Š๐’” ๐’“๐’Š๐’ˆ๐’‰๐’• ๐’•๐’๐’…๐’‚๐’š?

05/27/2026

Iโ€™m going to say something most founders donโ€™t want to hear:

๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—ฝ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜ ๐—ถ๐˜€ ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—ฎ๐—ฏ๐—น๐˜† ๐—ป๐—ผ๐˜ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—น๐—ฒ๐—บ.

๐—ฌ๐—ผ๐˜‚๐—ฟ ๐˜„๐—ผ๐—ฟ๐—ธ๐—ณ๐—น๐—ผ๐˜„ ๐—ถ๐˜€.

Healthcare doesnโ€™t reject innovation because itโ€™s bad.

It rejects it because it doesnโ€™t fit.

John Showalter described a reality we all know but donโ€™t design for:

Patients go from primary care โ†’ neurology โ†’ neuropsych โ†’ back againโ€ฆ

And somewhere in that 12โ€“18 month loop, your solution is supposed to โ€œplug in.โ€

But where?

If your product needs 3 referrals and perfect timing to work

You donโ€™t have a product.

You have friction.

The founders who scale are not building features.

Theyโ€™re redesigning pathways.

Theyโ€™re asking:

How do I remove steps instead of adding value to each one?

That shift changes everything.

๐Ÿ“บ Watch the full episode on YouTube if youโ€™re serious about fixing adoption, not just building tech.

Link in the comment.

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