The Letrin Felice Creative Co.

Prints cut. Ready to press.

Saturday’s got the studio feeling different.
New energy. New collection. Late nights. Loud creativity.

Our new hometown collection is rooted in ATL culture, southern soul, and the energy of living life in the city. 🖤❤️

When I designed these shirts, I was determined to tell the story of a man who lived quietly… but lived his way.

A man who didn’t need the spotlight to make an impact. A man whose presence spoke louder than words ever could. A coach. A mentor. A father figure. A familiar face so many people loved and respected.

My little sister sent me pictures of the prints yesterday, and honestly… this one hit differently.

I design shirts in my sleep. Concepts, branding, visuals… that part comes naturally to me. But some designs are heavier than others. Some require more than creativity. They require heart.

And when it comes to memorializing people close to me through my gifts, it’s never easy.

Because behind every design is a real person.
A real family.
Real grief.
Real memories.

But somehow, creating becomes healing too.

These weren’t just shirts to me. They were a way to honor a life, preserve a legacy, and tell a story that deserved to be remembered.

And that responsibility is something I never take lightly.

The reason most ideas never turn into income isn’t because they’re bad…It’s because they never get built.

Overthinking.
Waiting for perfect.
Worrying about opinions.

Meanwhile… somebody else is building with less.

Ex*****on will always outperform hesitation.





*****on