LMD

Funny sticks. From Wilkins Coffee to GEICO, memorable brands have long understood the power of humor.

In our newest blog, LMD Photographer, Videographer, and Editor Kris Potter walks us through the history of comedy in digital advertising and how humor became advertising's most powerful tool.

Read it here ➡️ https://www.lmdagency.com/blog/50-from-puppet-violence-to-paid-partnerships

The key to stronger recruitment marketing is having a dedicated strategy across every stage of the candidate journey.

Many organizations lose top talent not because of a lack of effort, but because of gaps in strategy, visibility, and measurement. The organizations that win talent today are aligning their marketing, data, and technology to create a cohesive experience from top-of-the-funnel awareness, to bottom-of-the-funnel conversion.

Where does your recruitment marketing strategy stand?

— Over the past 50 years, a lot has changed at LMD. But one thing has stayed the same: our commitment to our people.

As we celebrate our anniversary, we opened the floor to our team to share 50-word reflections on their time with LMD. From long-tenured teammates to new members of our team, LMD has profoundly impacted our lives.

Be on the lookout as we share more 50-word reflections in the coming weeks, and check out the full blog here: https://www.lmdagency.com/blog/50-words-for-50-years-reflections-on-our-past-and-future

Our workspaces say a lot about how we create and do our best work.

In today's , Nic Takemoto, LMD's Senior Creative Director for Video, gives us a behind-the-scenes look at his home office and the space that keeps his creativity flowing when working remotely.

Some highlights of his setup include:
🖊️Wallpaper of a Tokyo ramen shop to take him back to one of his favorite places.
🖊️Collection of synthesizers and musical gear that keep him striving to be creative (and inspire him to one day produce a song).
🖊️Writing desk with minimal distractions and a functional typewriter.

Consumers aren't lying. They're just bad at explaining themselves.

To fully listen to customers, researchers need to pay attention to patterns, context, and emotion, not just surface-level answers.

In our newest blog post, Research Manager Dr. Rachel Cole explores how researchers can listen more deeply to reveal insights beneath the surface.

Read it here ➡️

Consumers Aren't Lying. They're Just Bad at Explaining Themselves. -- LMD - A change agency Consumers aren't lying. They're just bad at explaining themselves. To fully listen to customers, researchers need to pay attention to patterns, context, and emotion, not just surface-level answers.