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Call us @ 855-970-4878 today for a free consultation! LocalBizGuru is a full-service, Cleveland-based online marketing agency working with small to medium-sized businesses nationwide from our headquarters in Northeast Ohio. We offer customized, innovative solutions that increase your online visibility and help your business grow. Let the experts at LocalBizGuru help you get found!
07/17/2026
Your website might be excluding 15% of potential customers due to accessibility issues.
26% of US adults have disabilities like vision, hearing, or motor impairments. An inaccessible site turns away paying customers eager to hire you.
Benefits of accessibility improvements:
1. Alt text on images
- Aids screen readers and helps Google understand images.
2. Descriptive link text
- Use specific phrases instead of "Click here."
3. Proper heading structure
- Follow H1 → H2 → H3 for easier navigation by both users and Google.
4. Sufficient color contrast
- Ensure readability; high contrast benefits everyone.
5. Keyboard navigation
- Essential for those with motor disabilities; also aids mobile users.
6. Video captions
- Necessary for deaf users and beneficial for viewers in public or non-native speakers.
The business case:
Accessible websites rank higher, convert better, avoid lawsuits, and reach more customers.
An HVAC company improved their site’s accessibility:
- Mobile conversion up 34%
- Bounce rate down 28%
Accessibility is not only ethical but a smart business strategy. How accessible is your website? Have you tested it?
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| Tuesday | 8am - 6pm |
| Wednesday | 8am - 6pm |
| Thursday | 8am - 6pm |
| Friday | 8am - 4pm |
