Cascade Communications

An avid believer in helping founders and business owners understand the changing media environment and its impact on PR, our founder is excited to deliver a webinar to the Goldman Sachs 10,000 Small Business Chicago alumni April 10.

Founders, you understand the value of PR. You know that it matters for generating awareness, and, oh, yeah, investors like it.

The bad news is that you can't run before you walk, meaning just because you built it doesn't mean major national media are going to drop everything to cover you, especially when your company isn't well known.

Sure, it feels good to brag about being in the New York Times but wouldn't you rather brag about the incredible growth you've seen as a result of positioning yourself as an expert in the industry?

After all, THAT is where your customers are.

Did you consider the fact that larger major companies and corporations rely on their industry media to meet critical goals of sales, awareness and continuously establishing themselves as market leaders?

There is nothing more valuable to a startup or small business than being seen as a thought leader, innovator and powerful voice in your sector and seeing it reflected in the company's bottom line.

The visibility can be so much more meaningful to your business.

I am on a mission to help founders, CEOs and small business owners rethink PR and establish new objectives and expectations.

Want to learn more about how we do this? Jump into mail and Dm.

I am forever curious 🤔 . It makes me a good journalist and writer, but also business owner. My curious nature helps me to take an authentic interest in others, business owners, and the challenges me and my team can solve.

"Never stop learning" was some of the best advice I received as a young entrepreneur, and my curiosity drives me to learn as much as possible. So much so that I signed up for a full weekend virtual conference.

Yep...ALL weekend. 😯🙄

Some may not sacrifice such treasured time away from work, but if it makes me better, my business and help my team deliver...it is worth it.

Stay curious, my friends!

As Founder of Cascade Communications since 2001, I have long held fast to the rule that we don't take on every client that comes our way.

Why?

Team chemistry, collaboration and our integrity for high quality work for founders and business owners who want to invest in growth and expansion with us by their side.

Learn more about how our core values shape our work, commitment to client success and growth.

This PR Agency Doesn’t Take on Every Business That Comes to Us, And Here’s Why As a PR agency for startups and small businesses, we don't take on every client, and here's why.