Miranda Birch

DYNAMIC LOGO SYSTEM | Each logo + identity is as unique as the people behind it. Therefore, one size does not fit everyone! When .sistas approached me with their logo needs, it was a project dream come true! They are starting a regenerative farm as first generation farmers — I encourage you to pop over to their account and learn more about their why / what / where / how.

Through the design process, it became clear there was a great opportunity for a dynamic identity. The logo system encompasses an emblem logo and a lettermark logo that can be used interchangeably depending on the need. In this specific case, a variation in options leads to a STRONGER brand voice with one key element tying them all together — the flying A! A unique cattle brand mark used by farmers for over a century that also represents Angle (Flying / Wings) Acres (A) beautifully! And with the sisters’ last name starting with A, the symbol was a no-brainer!

Excited to see how this steps out over the next year 🤗

Stumbled upon these images while working today ✨. Reminded me how freaking BEAUTIFUL Chicago is! Lockdown, quarantines and stay-at-home advisories had me forgetting WHY I feel in love with this city. Sharing because I hope it sparks something in your heart, too! ❤️

*All images from *

I’ll forever pick a paper planner over a digital calendar 🤓

Took a little hike early this morning and tried to fly away 😂

shacket season ✨