Lucky By Design

t takes to ‘get lucky’ in business and shows you simple, yet effective steps to design your own luck. Packed with proven tools, tips and tactics that you can apply immediately to your business, Beth demonstrates how the most successful companies have mastered the ability to prepare for, recognize and take advantage of lucky opportunities. Whether you’ve just launched a new company or have been running one for years, Lucky By Design will give you the insight and knowledge to create a roadmap that empowers your business.