Flask

With bars closed and kegs sales DOA, now seems like a good time to for the craft beer industry to focus on package design + copywriting.⁠⠀
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Battlestar IPA is the first of a new limited series of 16oz releases from . We had some fun tying the inspiration behind the name into the design + copy, giving the sci-fi nerds something to cheer about while keeping things clean and aligned with the rest of our Crux brand refresh. More fun designs coming soon...⁠⠀
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If you're looking to elevate your shelf presence these days, hit us up. We'll have some fun. Cheers.⁠⠀ @ Bend, Oregon

THE ASK
House Spirits Distillery wanted to share their flagship whiskey with a story as unique as the whiskey itself.

THE INSIGHT
Well, it turns out that the first step in creating a single malt whiskey is brewing a pretty damn good beer... introducing Westward, a whiskey born and brewed in Beertown- er, Portland, USA.

THE EX*****ON
Plenty of whiskeys start as a beer, but the value in this story has been highly under-utilized. We traced the origins of this premium malt whiskey from a beer into something altogether special, celebrating Portland’s beer brewing culture along the way.

THE ASK
House Spirits Distillery asked us to create a campaign to promote their Festlig Aquavit, a spirit experiencing a moment in the cocktail world as a versatile twist on traditional elixirs.

THE INSIGHT
Aquavit is a surprisingly versatile spirit, easily slotting into infinite classic cocktails to provide a Scandinavian twist.

THE EX*****ON
We presented Krogstad as a truly Scandinavian spirit with a mysterious side intended to encourage trial amongst cocktail enthusiasts. Look out – aquavit ain’t just for your sweater-sporting grandpa anymore…

*Much Loved, Not Produced