Sentier

Wonder how to measure Social Media? Going to SXSW 2012? Check out Sentier's blog and vote: bit.ly/mSI7So

Coming Soon to a SXSW Near You: Measuring Social Media Engagement A Variety of Social Media WebsitesIt's that time of year again. SXSW Interative is now going through the process of chosing its panelists for the conference in 2012. As it has done the last few years, they are using the Panel Picker system to help with determining the final lineup. I'm excited th...

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What are the Essentials of Usability Testing? The cover of Carol Barnum's book Usability Testing Essentials: Ready, Set, Test!I recently had the pleasure of reading Carol Barnum's new usability textbook entitled Usability Testing Essentials: Ready, Set, Test! In a book review I wrote for a forthcoming issue of IEEE Transactions on Professional