Question Based Selling
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Tom's 5th book, Sell Yourself First, touches on that very principle.
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General information
After 17+ years in the trenches of corporate sales and management, Tom packaged his unique approach into a proven methodology called Question Based Selling. He has since trained thousands of salespeople who have implemented QBS at client corporations all over the world.
As founder and president of QBS Research, Inc., Thomas A. Freese has published five books, been featured in numerous articles, and he is now considered to be one of the foremost authorities on sales effectiveness training, buyer motivation, and competitive positioning strategies.
When Tom is not enjoying his family in Atlanta, he is a highly sought after speaker and dynamic sales trainer who maximizes the delivery of content with a high degree of interaction along with the underlying logic that will ensure a successful implementation.
All QBS training and speaking events are customized to apply the principles of QBS to the client's specific selling environment. After all, the most important part of any QBS engagement is what happens after the event when your sales teams go back out into their respective territories and signficanltly boost their sales results.
As founder and president of QBS Research, Inc., Thomas A. Freese has published five books, been featured in numerous articles, and he is now considered to be one of the foremost authorities on sales effectiveness training, buyer motivation, and competitive positioning strategies.
When Tom is not enjoying his family in Atlanta, he is a highly sought after speaker and dynamic sales trainer who maximizes the delivery of content with a high degree of interaction along with the underlying logic that will ensure a successful implementation.
All QBS training and speaking events are customized to apply the principles of QBS to the client's specific selling environment. After all, the most important part of any QBS engagement is what happens after the event when your sales teams go back out into their respective territories and signficanltly boost their sales results.
