StoryMap Marketing

I am grateful and honored to have joined Kat Reinbold at BRC Imagination Arts to present to industry leaders, academics, and growing businesses at the James B. Beam Institute for Kentucky Spirits at the University of Kentucky about "Next Gen Brand Homes: Top Trends in the Future of Distillery Experiences." 🥃 🏠

The event was filled with inspiration and insights from like-minded individuals passionate about the spirits industry and the communities where we live, work, and play. ✨

I can’t wait to return to this extraordinary event next year! 👋 🐎

Hi Friends! We could really use your support to inspire others.

SXSW 2024 Voting has begun, and we have a panel that needs your vote!

Our session can be found here: https://panelpicker.sxsw.com/vote/141340

In "Designing Purpose-Driven Stories for Cultural Change," BRC Imagination Arts' Chief Creative Officer, Christian Lachel, will sit down with Laura Sileo Pavat, Global Brand Homes Leader, Pernod Ricard, and me, Karen Brunke, Founder and CEO of StoryMap Marketing to dive into the significance of staying true to your brand purpose through immersive storytelling.

Hear how experiences—like Jameson Distillery Bow Street, which drops attendees directly into the brand’s iconic history, promoting diversity, sustainability, and community engagement; and World of Coca-Cola, whose film “Moments of Happiness” inspires people to pause, seek simple pleasures, connect, and look at the world with optimism—use immersive environments to inspire generations and create meaningful change.

The community’s votes are worth 30% of the judge’s final decision of who will be selected. Here’s how you do it:

- Visit our SXSW panel pages (link above)
- Create a free “PanelPicker” account
- Click the “up arrow” icon

Once you create an account, you can vote once per session until the community voting period closes on August 20.

Say hello to our favorite restaurants in Roswell that are sure to be your new go-to’s for dining any day of the week. Bon appetit! 😋

Visit Roswell Georgia