Cofounder

Sangthong Group Rebranding Project

Sangthong Group, Thailand’s leading tensile tent and fabric structure specialist, has long been trusted by contractors and design professionals for its structural expertise and reliability.

As the market evolved, its customer base expanded to include more end users – business owners and brands seeking not only functional structures, but solutions that elevate their visual identity and brand presence.

This rebranding marks a strategic repositioning rather than a simple visual update. The new identity reflects a more sophisticated, value-driven brand – combining technical precision with refined aesthetics.

Through a clean and modern visual system, Sangthong Group transitions from a tent manufacturer to a premium fabric structure brand that helps clients build spaces that strengthen their brand image.

Designed by Cofounder Bangkok Studio

Brand Designer: Thitiwat R.
Web Developer: Sorajate H.
Project Coordinator: Tantip M.
Year: 2026

Proud Sustainability Report is designed to evoke a sense of sophistication through the careful selection of sentimental photographs. Each image is thoughtfully chosen to complement the report's clean and elegant layout, aligning with Proud Real Estate's motto of 'More Than Just Living.' The photographs, with their emotive quality, enhance the report's narrative, creating a visually compelling and engaging experience. This approach not only highlights the company's commitment to sustainability but also reflects its dedication to fostering meaningful connections with its audience.

Designed by Cofounder Bangkok Studio
Project year: 2024