Thiago Boa Sorte

BS (Boa Sorte)

Creative Director · Curator · Visual Strategist

BS, also known as Boa Sorte or Thiago Boa Sorte, is a multidisciplinary creative with a background in dance and roots in underground culture. This foundation shaped a sharp perception of body, image, rhythm, and narrative, now applied to building brands and visual identities with intention.

Working at the intersection of fashion, aesthetic curation, and creative direction, BS develops projects that translate cultural references into clear, authorial, and strategic visual language. Rather than following trends, the focus is on consistency, positioning, and signature.

Recognized for his ability to edit, filter, and structure visual narratives, BS creates aesthetic universes that communicate attitude, concept, and presence.

Areas of expertise
• Creative direction
• Fashion and visual curation
• Branding and visual identity
• Editorial narratives

NOS Alive 2023 |