Lens That

We love collaborations that make a real impact – and partnering with Make-A-Wish Canada was exactly that. 💙

We created a TikTok karaoke experience that lets users show support in a natural, authentic, and fun way.

🎤 Simple. Intuitive. Joyful.

Why TikTok AR Effects work? They’re already a huge part of the platform. Users love using them to express themselves, join trends, and co-create culture. It’s low-barrier, fun, and feels like self-expression, not an ad.

🫂 This campaign was about impact, not just sales. With Stacey Ryan’s “Make a Wish” and an AR Effect, every TikTok video triggered a real donation – letting users be part of something bigger.

When art meets technology, something magical happens. 🖼️✨

Our AR Mirror at “The Marvels of the Royal Łazienki” exhibition by Muzeum Łazienki Królewskie transforms visitors into mythical creatures straight out of the art pieces, showing how the digital age is reshaping the way we experience culture.

Learn more about the AR Mirror, the collaboration, and the story behind it on our blog. Link in comment. 🔗

It’s November, and the Christmas campaigns are officially defrosting… 🧊🎄✨

Over the years, Coca-Cola’s marketing has become part of Christmas, celebrating community, belonging, and shared joy. For many, the Holiday season begins not with snow — but with the first glimpse of the Coca-Cola truck ad. 🚛❤️

And what’s better to create a shared, genuine interaction than AR? 😉

Together with Coca-Cola, we reimagined one of the familiar AR concepts — the jumping game — giving it a festive twist! 🎅🎁This time, Santa takes the lead, collecting presents with head movements in a simple, playful experience full of holiday spirit. ✨🎄