Integrity Initiative

exacerbated poverty but has likewise obstructed the development of a competitive business environment that operates on a level playing field. Ultimately, the Integrity Initiative hopes to generate for the country high investor confidence evidenced by increase in domestic and foreign investments, eventually creating not only more but better employment for the Filipinos. Subsequently, with more Filipinos employed in a vibrant and dynamic Philippine economy, the alleviation of poverty should become an inevitability. Through the initiative, the Philippines will become a benchmark in the transformation process of any country regarded as highly corrupt to that which breeds an ethical and progressive business environment. As part of the private sector, the Makati Business Club and the European Chamber of Commerce of the Philippines are initially focusing on the development of integrity standards in the business community. In late 2009, the two groups put together a program that calls for collective action among ethical foreign and local business enterprises that are craving for fair market conditions. The joint effort envisions to revolutionize how businesses in the Philippines operate by engaging willing and committed companies towards a process of changing business cultures, values and attitudes. It is a process that will initiate a change from within organizations and that which is expected to radiate outward to other players in their industries, and eventually leading to a new ethical business norm. BOARD OF DIRECTORS
Chairman (MAP): Alexander Cabrera
Vice Chairman (ECCP): Michael Raeuber
Secretary (Makati Business Club): Edgar Chua
Treasurer (FINEX): Jose Jerome Pascual III
Director (AmCham): Ebb Hinchliffe