FocusPad

ojects. The moderator and observers have access to the same information during the process. This transparency enables a platform for a healthy working environment between the researcher and the client. The observers can take on a more active role during a focus group. They can send short messages to the moderator on topics needing further probing. This, combined with the note-taking and flagging features, increases participation and involvement. With FocusPad, you can plan, implement and analyse your qualitative research projects within a single solution. As a researcher, you will have all the relevant information in one place. FocusPad revitalises the workflow for focus groups and in-depth interviews. It is an innovative, professional and state-of-the-art tool for the modern qualitative researcher.