MATCH

We attended RIGA COMM 2025 so you don’t have to - and turned it into an honest guide to the best (and worst) talks of the event. Read it (if you make it to the end 😅) - and share what inspired or disappointed you the most.

RIGA COMM highlights: real insights vs. hype | MATCH Agency MATCH Agency reviews RIGA COMM the best (and worst) talks, real insights, AI trends, and standout speakers worth your attention this year.

For many today it’s the first day of school. For us, it’s the perfect moment to wrap up our own MATCH Summer School 2025.
Over three months we covered everything from market research and strategy development to paid advertising, SEO, email automation, and other essential tools. On the practical side, we learned how to produce content, set up ad campaigns, work with journalists, and explore many other hands-on skills that shape real marketing work.
None of this would have been possible without our amazing colleagues and partners, guest speakers, mentors and clients who gave their time, shared knowledge, and trusted our students with real challenges. Huge thanks to all of you 🙏 Aleksandrs Buraks, Andrejs Klimovskis, Artjoms Kobahidze, Vladislavs Demidovs, Arturs Jansons, Igors Marders, Aija Krutaine, Aleksandrs Kuharjonoks, Arthur Arhipov, Arturs Zagurilo, Danila Dzehs, Varvara Aleksandrova, Sergejs Frolovs, Iveta Bahmane, Kaspars Erts ❤️
Also, meet the driving force behind the whole program - program coordinators Anita Pokrovska and Nauris Lukševics, together with course lecturers and project supervisors Julita Viļjušīte-Uļjanova and Daniils Uljanovs.
A special thank you to ATTA Centre for providing space for several of our lectures and for supporting both our students and the school - and personally to Natālija Misiņa, Nadia Ignase, and Jevgenija Pulke for their help and encouragement.
And of course - the warmest congratulations to our graduates - Elizabete Lapicka, Viktorija Zaviša, Danija Janīte, Arina Onatska, Marija Stafejeva, Andris Roberts Bercs, Zanda Rimsa. You’ve done incredible work, and we’re proud to see how far you’ve come in just one summer.
This year was record-breaking for applications and inspiring for all of us. The future of marketing looks bright, and we’re happy to know we’ve had a small part in shaping it. Read more here ➡️

How We Trained Future Marketers | MATCH Agency MATCH Summer School 2025 gave students a chance to learn branding, SEO, digital tools, and strategy while working with real companies.