Etcetera

Here's 'WHO SAID…' , a series where we politely disagree with fashion stereotypes.

First up: “Denim doesn’t do ethnic.”
But if Indianwear can be contemporary, experimental, structured, fluid, minimal, maximal, then why can’t denim join the conversation too?
Plus, Indian textiles get westernised all the time.
Consider this our reverse experiment.
A western fabric, with an Indian state of mind. ❤️

Turns out, great texture goes with almost everything.
Disagree? Convince us in the comments!