Ina4
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From the start of your digital journey with a new business website, to expanding your digital presence through digital marketing services, through to making your day to day work easier with the development of software tools. For nearly 20 years we have been providing digital services for a wide range of clients across the world and making the digital world easier for you is at the heart of everything we do.
05/06/2026
Noticed a dip in your website traffic lately? You're not imagining it.
Google's AI Overviews are now answering search queries directly on the results page — which means fewer people are clicking through to the sites that actually helped inform those answers.
It's a frustrating shift. But it's not the end of SEO.
Here's what you can do about it:
✅ Create content that AI can't easily replicate — real expertise, real experience, real insight
✅ Structure your content so Google actually cites you as a source
✅ Focus on local and transactional searches, where AI Overviews show up far less
✅ Build other traffic channels so you're not relying on Google alone
SEO is changing. The businesses that adapt now will be the ones still performing this time next year.
Read the full insight in the comments section.
11/11/2024
The Ina4 team had a amazing time at the last Friday.
Congratulations to all the winners and all the finalists from this year.
It was a massive achievement to be a finalist this year and it's deserved recognition to the amazing Ina4 team who have driven us forwards over the last few years.
Massive thank you to for putting on an amazing night of entertainment, food and drink for us all.
Can't wait for the next REAL Wigan Business Awards next year.
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| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
