KW Creative

If you’re reading this, you’re probably wondering if you’re burnt out 😭

Here's my advice from someone who's been there, done that and who is actively taking steps to avoid burning out again.

Hope it helps # # #

This is what my days look like as a marketing freelancer living in Spain 🤍

Generally, I like to have my client meetings in the morning (any time from 7:30am) and then I leave the afternoons for deeper design/client work.

Earlier in my freelancer career, I fell into a trap of having a flexible schedule, no routine and no personal boundaries around meetings. But this left me feeling more stressed and ultimately led to being completely burnt out. What I learnt was that a routine kept me accountable, took away a lot of the mental stress and a calendar kept my mind at ease. I no longer do things on the fly, and I even schedule out my activities outside of work like exercise and catching up with friends.

I carve out time to take a lunch break and sure, my calendar changes all the time, but I know that having this routine and structure is what's sustainable for me and my business.

If you're a business owner, do you find it hard to manage your time? Or strike the right balance between work/life?

Finding this balance can be difficult, but remember that your personal time is just as important for recharging your energy so that you can show up the best you can in your business.

KW Creative 2025, wrapped💜

This past year I was fortunate enough to have had worked with some awesome brands and clients 🥹 I don't often share my work on my Instagram account, but if you're interested in seeing more of my portfolio, you can head to my website here: https://vist.ly/4pfwj

Some of the projects included in this carousel:
1. Asha Lola Photography: new website design for a Perth-based wedding photographer. I loved working on this project with Ash, creating a really cool scrapbook design for her new website and somewhere she could showcase her beautiful storytelling-style wedding photography.

2. Oniria Cafe: Oniria is one of my favourite coffee shops here in Girona, Spain and they wanted a website which showcased their brand as well as the art they sell in the cafe by Nora Salvat. The website was an ecommerce set-up and included custom CSS on Squarespace to allow for an enhanced user experience.

3. The Touchless Tan: Based in South Perth, we worked together first to develop the branding for their automatic spray tanning business. After the branding was developed, we then created the website and later launched the client's business on social media with ongoing social media management. The website included a custom questionnaire which allowed users to input their preferences and find the recommended spray tan colour suited to them.

4. All in Triathlon (Podcast by Jelle & Aaron): This is a triathlon focussed podcast and they wanted a brand that looked professional but also something which could become recognisable over time. The client wanted to develop merchandise and use the logo on platforms like Spotify, social media and Strava.

5. Wellness by Bon Dia: I developed a website for a pilates and yoga studio based in Girona, Spain. We included an integration with their booking system so potential clients could easily book classes and sign up to the studio.

6. Atyab Sweets: Based in Western Australia, I developed a branding suite for a local business selling authentic Lebanese sweets and desserts. The branding would be used on packaging, signage and other marketing collateral. The branding included logo variations in Arabic and English.

If I could talk to my 20-year-old self, I’d probably tell her to relax a little. 😅
And no doubt, my 40, 50, 60 and older future self will have some serious words of advice for me now. But some lessons only land with time and that’s okay.

What would you like to tell your younger self?🤍