Wavemaker Canada

We were thrilled to welcome Sharb Farjami, CEO Wavemaker North America, to the Toronto campus.

Chatting about all-things media, innovation, and AI, followed by a fun Q&A meet & greet with our employees, led by our CSO Andy Braunston! ()

Poutine or Beavertails? We asked! Never having had the latter, we’re not surprised it was Poutine! We owe him a Beavertail on his next visit to settle the score! ;)

What can CPGs learn from direct-to-consumer brands?🤔

Our latest provocative series explores the dynamics between fast-growing digital disruptors and established, high-value global brands.

First up is our Worldwide Head of Strategy Chris Worrell, with a forensic look at the differences between CPG and D2C brands, and the dangers of mistaking brilliant tactics for business strategy. Check it out👇

What can CPG brands learn from direct-to-consumer? - Wavemaker Global Worldwide Head of Strategy Chris Worrell takes a forensic look at the differences between CPG and D2C brands, and the dangers of mistaking brilliant tactics for business strategy.

CES 2022 provided a peek at the devices we'll be using in the near future as well as plenty of inspiration for tech trends in 2022 💡

Discover how we saw those trends come to life and how they'll impact marketers and brands here 👇

http://ow.ly/CWQE50HsR9z

Tech Trends 2022 Through The Lens Of CES - Wavemaker Global Having evolved beyond its initial ‘Consumer Electronics Show’ namesake, CES can now claim it is the largest tech trade show ​in the world – and the internet.

We don't BEElieve it 🐝

Our Bee Hotel campaign with Danone Canada SILK has won Bronze at Strategy Media Innovation Awards 😆 The bees are all checked in so you can check out the campaign here 👇

SILK Bee Hotel - Wavemaker Canada We positively provoked sales for our client by creating real sustainability with them, instead of just talking about it like some other brands do.