EOK Consults

Starting digital too late is a major oversight that municipal campaigns make.

Building lists, credibility, and content rhythms months ahead changes the entire campaign dynamic once the clock starts.

By the time the writ drops, momentum matters more than intention.

Critical data for planning your next campaign effectively: link to the full blog on our website.

The smartest political advertisers aren’t using AI to replace thinking; they’re using it to move faster.

That theme came through clearly in a conversation with Megan Buttle, Natasha Wilson and Dennis Matthews, moderated during the Ad Wars Panel by EOK Consults’ Managing Principal Harneet Singh.

AI accelerates good strategy. It doesn’t substitute for it.

More insights from the panel with the link in the comments.

Our team had an incredible time at last week's Next Campaign Summit 2026! Harneet Singh moderated an engaging discussion on "The Ad Wars: Digital Advertising in 2026" panel with Megan Buttle, Nat Wilson, and Dennis Matthews.

We were happy to see the event bring together a full house of over 400 people, including engaged political professionals, advocacy leaders, and nonprofit organizers, all participating in insightful conversations on digital strategy.

The EOK team loved connecting with customers and friends throughout the day and sharing ideas that will shape campaigns in 2026.