Prairie Proud

NEW 🧢 Vintage inspired corduroy / cream hats have landed! Our first new hats this spring are available in both a low & high crown option and two colourways. Which is your favourite?

🌾 x 🦬

We are excited to announce our latest collaboration is with the Saskatchewan Bison Association (SBA) in the form of these limited edition hoodies!

For those unfamiliar, the SBA is dedicated to supporting the bison industry and those in it, by providing marketing & education while also assisting with conservation efforts!

To support this important initiative, Prairie Proud will be donating 10% of ALL collaboration sales to the cause!

You can shop in-store or online using the link below 👇
https://prairieproud.ca/collections/saskatchewan-bison-association

To learn more about the SBA and the impact of their work, you can visit https://saskbison.ca

From the heart of the prairies to the shores of the Atlantic. 🌾🌊

A big shoutout to for representing Saskatchewan with such heart at the Brier in St. John’s last week. We were beyond proud to see the team and their families rocking their Prairie Proud gear while taking on the best in the country. There’s nothing quite like that prairie bond, no matter how many provinces away you are. Thanks for taking a piece of home with you to the Brier! 💚 🥌

They say 2026 is the new 2016 so I have been reflecting like everyone else and it reminded me that community is everything 🌾❤️

From renovating our first physical storefront to being a finalist for young entrepreneur of year, none of this happens without you. From our loyal supporters to our dedicated team - thank you!

Whether l was meeting you at a pop-up in Winnipeg or seeing you wear your gear on a beach halfway across the world, I have always been grateful for the support!

It’s been an incredible ride and cheers to the next 10 years!

- Cole Thorpe, Founder