Hoffman Creative Co.

Look, who wants to blend in with the crowd anyway?

Branding isn’t only about pretty logos, it’s about how you make people feel. And if you’re copying someone else then you’re not going to be remembered—or remembered for good things🫣

Like this butter, don’t make an important piece of your branding (visual identity) look like someone else because you’re setting yourself up to fail.

I won’t hate on the DIY brands—we’ve all been there—but using a template logo or copying what someone else has will only make you blend in.

And I don’t want that for you!! I want you to SHINE✨

So let me help you—all my brand clients get an in-depth questionnaire to highlight your strengths and differences and then we build a visual brand off that!

Don’t be like this butter, stand out and make people remember YOU!

Do you need help standing out?!👇🏻

Can’t get over this brand!😍

I got to work with Megan, a virtual bookkeeper for boutiques and I love how it turned out!

She was looking for a feminine and professional brand and I think we nailed it! But don’t take my word for it, swipe to read her kind words🥹

Today's blog post is about a design principle I love to use, visual hierarchy. Read more about how it's used and the importance of it on the blog. https://hoffmancreativeco.com/blog/what-is-visual-hierarchy/