Walid Hasan
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I’m Walid Hasan, As a professional web designer, developer, web analytics specialist and eCommerce growth architect with over 6 years of experience in the trenches. In the past six years, I’ve had the pleasure of collaborating on over 500 web design and web analytics projects, both within the online marketplace and for private clients. This extensive experience allows me to bring a wealth of knowl
08/04/2026
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16/01/2026
2026 will kill every Shopify brand still using default Google Analytics
It’s not a prediction. It’s a mathematical certainty.
If you are relying on client-side pixels (the default way Shopify talks to Google), you are building your house on quicksand.
Why?
Because Chrome is phasing out third-party cookies completely.
Safari (iOS) has already neutered cookie lifespans to 7 days or less.
Ad blockers are installed on 42% of global devices.
By 2026, the "default" setup won't just track poorly.
It will track nothing.
I audited a $12M brand yesterday.
They thought their marketing was failing.
"ROAS is down to 1.2," the founder told me.
We implemented server-side tracking (CAPI) + first-party data warehousing.
Suddenly, ROAS jumped to 3.4 overnight.
The ads didn't get better. The eyes did.
The era of "lazy tracking" is over.
You either own your data server-side, or you let Apple and Google dictate your revenue.
Don't wait until the lights go out.
Comment "2026" below and I’ll send you my checklist to future-proof your tracking now.
Or DM me "SERVER" if you want me to look at your current setup before Q4 hits.
22/10/2024
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