Jake Jones

Sarah didn’t need another diet.

She needed a smarter one.

This wasn’t her first shoot. She’d done the prep before. Got decent results.

But “decent” wasn’t why she came to Beyond.

She wanted her best shape ever. No hoping for the best.

So we reverse engineered the whole thing.

16 weeks out, we mapped every phase:

Weeks 1-4: Understanding

Learning her body.

How she responds to training, food, stress. Building the foundation before we pushed a single boundary.

Weeks 5-12: Countdown

Strategic deficit.

Calories and training dialled to her shoot date.

Weekly adjustments based on real feedback, not generic templates. When to push. When to pull back. When to refeed.

Weeks 13-16: Beyond

Peak week precision.

Bringing it all together so she walked into that studio in the shape of her life.

The result?

56kg - 48kg.

Abs sharper than ever.

Her best shoot to date. By a mile.

But here’s what made different…

She didn’t just follow a plan. She trusted it.

When the scales lied, she stayed the course.

When life got busy, she found a way.

Coachable. Consistent. Relentless.

That’s the difference between “hoping it works” and knowing it will.

This is why Beyond isn’t a diet.

It’s a 16-week roadmap built around YOUR shoot date, YOUR life, and YOUR finish line.

Just results.

Sarah’s now in her build phase, taking her physique to the next level.

Your turn?

DM me “BEYOND” and let’s map your roadmap 🎯

The diet isn’t the hard part.

I know that sounds backwards.

Everyone bangs on about how brutal cutting is.

The hunger. The low energy. The mental fog.

And yeah, it’s not fun.

But it’s not the hard part.

The hard part is what comes after. When you’re already lean, already drained, and you’ve got to push into territory you’ve never been in before.

Peak week. The photoshoot shred. Whatever you want to call it.

That’s where most people fall apart.

Hugo didn’t.

came to me with a goal most guys have - get back to a shape he actually feels confident in.

He’d been stuck in that cycle. In shape for a bit, falls off, starts again, never quite keeps the results.

No structure. No targets. Just hoping something would eventually stick.

When he joined the team, we built the roadmap from day one.

Phase 1 - Dropping the body fat.

Calories down. Steps up. Training dialled in.

It’s monotonous.

My clients would probably tell you they hate this phase.

But it’s the foundation everything else is built on.

Phase 2 - Building the muscle.

This is where it gets fun. More food. More energy.

Hitting PBs you didn’t think were possible. Hugo was putting up numbers on bench, squat, and pull-ups he’d never touched before.

Phase 3 - The photoshoot shred.

Calories cut to the bone. Energy running on fumes.

The biggest mental battle of the entire journey.

But this is where that holy s*it result is made.

Hugo dropped 15kg across the journey.

Came out the other side in the best shape of his life.

Even stopped reaching for his asthma pump because his fitness had improved that much.

Two years of showing up. And a result that speaks for itself.

If you want the same roadmap - clear phases, full accountability, and a coach who’s done this over 100+ times...

DM me the word BEYOND.